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Examples of a Well-Written Vacation Rental Property Description for HomeAway
Learn how to better organize the information in your property description for potential renters.
| While it may be hard to believe that people stop to read anything these days, many renters want to find out everything they can about your property before inquiring. It is important to give an overview, describe the things that renters care about most, and know how to make your home';s best features stand out in order to really sell your property. |
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Here is an example of a thorough and well-organized property description:
Enjoy a retreat to nature in our privately owned and managed 2-Bedroom cabin that offers surprising extras and special touches around every corner. What sets this cabin apart is not one, but two KING master suites - each with a corner Jacuzzi and Fireplace. Very few two bedroom cabins offer 2 Master Suites, so couples will appreciate that no one has to compromise! For extra sleeping, we have a queen-size sofa bed in our spacious and comfortable living room. Nestled on over an acre of land, the cabin has a spectacular Mountain View from the deck. Kids and adults alike will enjoy the pool table, hot tub, wireless internet, and satellite tv. Located only 1.5 miles from Dollywood and Splash Mountain and 3 miles from the main parkway, you will love the private location yet convenience to Pigeon Forge and Gatlinburg.
Why is this a good description? • The bedroom information, which is top priority for many renters, is included right off the bat. • The owners have chosen to feature their king beds, Jacuzzis and fireplaces, so these words are capitalized to make them stand out. • They have used numerals to make sure the prospective renter remembers that they have 2 master suites. Writing out the word ‘two'; might have made the information get lost in the paragraph if someone is just scanning. • They have used their space wisely by including other amenities, besides just the special features of the bedrooms, that would be of interest to the renter. • They have included a brief location description at the end that focuses on their property';s convenience to specific local attractions. They are not just selling the renters on the area in general, which they are probably already planning on visiting. • They have written the paragraph with a personal touch and included the word “you” to speak directly to potential renters.
Remember that renting a vacation property is a business. Have a few different people proofread your writing to check for grammatical or spelling errors or missing punctuation. Renters might lose confidence in an owner that has too many mistakes in his or her listing.
Keep these pointers in mind when constructing your own property description to help renters remember your property over another.

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