Learn how to create a thorough and descriptive vacation rental ad that not only answers your prospective renters' questions but can help your vacation property appear higher in the search results on Google, Yahoo, or other search engines. 

Webinar Length: 12 min, 11 sec Summary: This online class provides some insights into how search engine optimization (SEO) works while providing tips for creating a well-written vacation rental listing. You'll learn: A basic overview of how the search engines work How to select keywords to optimize your vacation rental listing How to create a unique headline and a detailed property description that include popular traveler search words How to develop a keyword-rich location description How to use your photo captions to your advantage for image searches What to consider when buildling multiple listings on different vacation rental websites When to update your vacation rental listings

Who Should Watch: Beginners looking for pointers on where to begin when creating a vacation rental listing Current vacation rental owners interested in improving the content of their vacation rental advertisements Vacation rental experts trying to increase the exposure of their vacation properties See All Webinars

How to Write Your Ads for the Search Engines, too! When writing your advertisements, use search engine optimization (SEO) to attract more renters.   Advanced SEO for Your Listing: The Importance of Building Links Once you have optimized the text and photos in your listing for the search engines, you can take it one step further.   Filling Out the Amenities Section of Your Vacation Rental Ad Checklist for completing the amenities section of your vacation rental listing.   How to Improve Your Search Results Order Tips for improving your property's placement on HomeAway.com.

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